Designing an e-mail perfectly tailored to your readers’ interests can take a sizable amount of time. But when a seemingly minor task takes hours because of rendering issues, inconsistent standards across multiple e-mail clients are highlighted. Most often in the spotlight is Outlook. Although it has over 27% market share (as of June 2011), Outlook 2010 is the only e-mail client to use the Microsoft Word rendering engine. Which means… Continue reading