Last week we welcomed Dr. Jay Parkinson from Sherpaa as our guest for our very first Smart Series, “Tech’s Modern Medicine”. Dr. Parkinson discussed how the approach to healthcare today is more so about profiting off of sickness instead of focusing on profit from health and wellness. One of the missions of his company is Read the full article…
Sailthru was recently profiled in Adweek. Check out the interviews with our co-founders Neil Capel, CEO and Ian White, CTO on Sailthru and the powers of Smart Data!
Check out Fast Company’s Co.Create article from contributor, Rae Ann Fera featuring insight from Joe Rospars, co-founder and CEO of Blue State Digital, the digital agency behind both Obama campaigns. The smart use of data has the potential to unlock value and insight across everything. It’s not a silo; it’s a sandbox. The top 5 things marketers should remember when diving Read the full article…
Last week the Sailthru team packed up our cowboy boots and headed to Austin to get our fill of people, panels, and parties during SXSW Interactive. Perhaps we’re slightly biased (just slightly), but our unanimous vote for best event of of the week was our very own Party for the People at Stubb’s BBQ on Read the full article…
This week we’re releasing a new, simplified design for our campaign interface. While it will still look pretty familiar to you, we made some visual enhancements that will make it easier for you to access some of the important information at a moment’s glance. For example, you will notice that the the click-open data on Read the full article…
“I feel I’ve earned the title of our company’s SXSW Seer. It’s a badge of honor after not just seeing, but (barely) surviving the rise of this behemoth of a festival, the onslaught of the large brands, and the absolute chaos that 10 days in Austin during the world’s largest music, interactive and film festival Read the full article…
SXSW is fast approaching, and we’re thrilled to be heading to Austin next week to experience all the panels, parties and – our personal favorite – breakfast tacos. And we want you to join in on the fun. We’ve teamed up with our friends at Automattic to throw an unparalleled event at Stubb’s BBQ on Read the full article…
As many brick and mortar retailers are faced with the challenge of competing with their digital counterparts, companies like Best Buy and Target are signaling the end ofshowrooming by offering consumers the best deals offline and online. It’s a frequent topic of conversation: how can brick and mortar retailers maintain their competitive edge with the ever alluring online Read the full article…
It’s been an exciting week for us at Sailthru with the announcement Smart Data and our next round of funding, it’s great to see our investors get excited as well! Check out an excerpt from Thatcher Bell’s blog that beautifully describes Sailthru and Smart Data: “So, what is Smart Data? For starters, checkout Sailthru’s page on Read the full article…
Wired recently featured Neil Capel as he discusses Smart Data, the next evolution in Big Data. As businesses look to stay competitive in an increasingly noisy market, it’s more important than ever to deliver real time, relevant, and personal messages to your consumers. “The relationship with one’s data, we believe, is in many ways like a Read the full article…
